POSITIVE RUNWAY

POSITIVE RUNWAY: GLOBAL CATWALK TO STOP THE SPREAD®

POSITIVE RUNWAY Showreel2

CLICK HERE TO PLAY VIDEO: https://www.youtube.com/watch?v=BZYY3rrxdC4

POSITIVE RUNWAY: Global Catwalk to Stop the Spread® is a voluntary global HIV/AIDS response campaign that tours the world working with beauty queens, models, fashion designers, music artists and celebrities from film, music, television, sport and other arts as influential advocates in the fight against the spread of HIV/AIDS and other scourges affecting today’s young generation such as child trafficking, sexual responsibility, child abuse, drugs abuse, gun and knife violence, as well as negative peer pressure, among many other vices.

Award for SERVICE TO THE COMMUNITY (African Achievers Awards)

POSITIVE RUNWAY: Global Catwalk to Stop the Spread® is an award-winning social responsibility and community development initiative that aims to bridge the gap in the global efforts to stop the spread of HIV/AIDS by speaking the same language as the young generation in order to get the message across.  It is a creative way of giving back to society by helping the young generation understand and deal with real life issues that have a negative impact on their lives and on society at large. POSITIVE RUNWAY has representation in over 35 countries in 5 continents spread across the globe. POSITIVE RUNWAY _ T-shirts4 As a global campaign, POSITIVE RUNWAY aims to heal the world by linking hands, minds and hearts to bring the world together in the fight against the spread of HIV/AIDS through the unstoppable and powerful forces of celebrities and Beauty Queens. POSITIVE RUNWAY - T-shirts7 The target audience of the message from POSITIVE RUNWAY: Global Catwalk to Stop the Spread® are young people aged 16-24 or even younger who may be sexually active and/or vulnerable. Young people in the 21st Century are obsessed with celebrity worship and most of them are easily influenced by, and believe in emulating the lifestyles and life choices of people in the social limelight.

Endorsement from the Governor of Florida, Rick Scott

POSITIVE RUNWAY: Global Catwalk to Stop the Spread® therefore, uses the allure of movie stars, models, fashion designers, music artistes and other celebrities to shout out a strong positive message to “Stop the Spread!” in the belief that when words and other formal efforts fail, celebrities, fashion, music, beauty and entertainment will speak effectively to the young people by speaking the same language as the young generation in order to get the message across. POSITIVE RUNWAY: Global Catwalk to Stop the Spread® was launched in London, United Kingdom in 2008 and now has representation in over 30 countries spread over 5 continents across the globe.

POSITIVE RUNWAY cast in "I am so London" Reality TV Show, Atlanta GA

POSITIVE RUNWAY cast in “I am so London” Reality TV Show, Atlanta GA

CLICK HERE TO PLAY VIDEO: https://www.youtube.com/watch?v=BZYY3rrxdC4

WEBSITE: http://www.positiverunway.org.uk

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s